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MONTENEGRO / DISABILITIES

This week Montenegro's Prime Minister Igor Luksic and UNICEF Representative Benjamin Perks unveiled the impact of a groundbreaking campaign "It's about ability" promoting inclusion of children with disabilities into society. UNICEF
U111216e
Video Length
00:03:14
Production Date
Asset Language
Subject Topical
Geographic Subject
MAMS Id
U111216e
Description

STORY: MONTENEGRO / DISABILITIES
TRT: 03:14
SOURCE: UNICEF
RESTRICTIONS: NONE
LANGUAGE: MONTENEGRIN / ENGLISH / NATS

DATELINE: 14 DECEMBER 2011, PODGORICA, MONTENEGRO

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Shotlist

1. Med shot, UNICEF Representative Benjamin Perks welcomes the Prime Minister Igor Luksic at the National Theatre entrance
2. Close up,balloon with the logo reading ‘Govorimo o mogucnostima’ (It’s About Ability)
3. Wide shot, PM Luksic entering the stage before he delivers the speech
4. SOUNDBITE (Montenegrin) Prime Minister of Montenegro, Igor Luksic:
“’Throughout the campaign ‘It’s About Ability’, with the synergy of society and parents, we created a broad social family for children with disabilities. The results and the continuity of the campaign make me personally very happy because we create new opportunities for the full inclusion of children with disabilities into our society on a daily basis.”
5. Wide shot, stage
6. Med shot, audience
7. Med shot, Prince Nikola Petrovic, Luksic, Perks and two Ministers in the audience
8. Med shot, campaign logo
9. Med shot, audience
10. Wide shot, Luksic at the stage delivering the speech
11. Med shot, audience
12. Close up, child with disability
13. Med shot, child with disability at the audience applauding
14. Med shot, audience applauding
15. Med shot, audience, first row with children with disabilities in wheelchairs
16. Wide shot, moderators Nevena Kovacevic and Jovan Pavlicic
17. SOUNDBITE (Montenegrin) Nevena Kovacevic, a 17-year-old student:
‘’My name is Nevena Kovacevic, I’m happy that I can greet you all in the name of the Montenegrin children.’’
18. Wide shot, Benjamin Perks walking to the microphone
19. Close up, focus from child to PM Luksic
20. Med shot, audience with Luksic, Ministers, Prince Nikola Petrovic
21. Wide shot, Benjamin Perks addressing the audience
22. Close up, two sisters with disabilities
23. SOUNDBITE (English) Benjamin Perks, UNICEF Representative:
‘’And when is worked well at the local level it can be a powerful, powerful tool for changing a situation of children with disability in our society.’’
24.SOUNDBITE (English) Benjamin Perks, UNICEF Representative:
‘’What you can see is the increase of the lifecycle of the It’s About Ability campaign, a nine fold increase in the number of a parents bringing children forward for inclusive education from 2010 compared to previous years.’’
25. Wide shot, performance by children with and without disabilities.
26. Med shot, performance
27. Med shot of girl with disabilities clapping her hands according to the rhythm
28. Med shot, performance
29. Close up, child in wheelchair on stage with ballerinas
30. Med shot, panel from photo exhibition showing Marija Goranovic, athlete
31. Wide shot, audience at the exhibition
32. Med shot, PM Luksic talking to parents and children with disabilities
33. Med shot, photo exhibition showing Marija Goranovic, athlete
34. Med shot, people at exhibition

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Storyline

This week, Montenegro’s Prime Minister Igor Luksic and UNICEF Representative Benjamin Perks unveiled the impact of a groundbreaking campaign promoting the inclusion of children with disabilities into society.

SOUNDBITE (Montenegrin) Igor Luksic, Prime Minister:
“Throughout ‘It’s About Ability’ campaign and with parents and other members of society, we have created a social family for children with disabilities. The results and the continuity of the campaign make me personally very happy because we will further create new opportunities for the full inclusion of children with disabilities into our society.”
The children's involvement and partnerships with over 100 national and international organizations made it possible to overcome obstacles and change mindsets. A survey of knowledge, attitudes and practices conducted in November 2011 assessed the impact of the campaign and the results were promising.
According to the survey, one in four citizens has positively changed their behaviour towards children with disabilities in 2011 as a result of the campaign. Citizens also expressed that they now communicate more easily with children and persons with disabilities.
The campaign consistently created opportunities for children with disabilities to demonstrate their potential. A student from the Institute for Education and Rehabilitation of Children with Disability Nevena Kovacevic, was the moderator of the special event in the National Theatre.

SOUNDBITE, Nevena Kovacevic (Montenegrin), a 17-year-old student.
‘’My name is Nevena Kovacevic, I’m happy that I can greet you all in the name of the Montenegrin children.’’

UNICEF Representative Benjamin Perks underlined the importance of linking the campaign with child welfare system reform, inclusive education and action from local government and civil society organizations.

He used the example of Northern Montenegrin Municipality of Pljevlja where they expanded inclusive classes, established a Day Care Centre for children with disabilities and increased social work interventions to support families.

SOUNDBITE (English) Benjamin Perks, UNICEF Representative:
‘’And when is worked well at the local level it can be a powerful, powerful tool for changing a situation of children with disability in our society.What you can see is the increase of the lifecycle of the It’s About Ability campaign, a nine fold increase in the number of a parents bringing children forward for inclusive education from 2010 compared to previous years.’’

A song “It’s about Ability’, composed by UNICEF National Ambassador Rambo Amadeus was launched here. Ballet students and children with disabilities danced while a chorus of children with speech and hearing impairments performed the verses in sign language.

Guests also viewed a photo exhibition of prominent young athletes with disabilities from the Special Olympics and Paralympics and were able to meet and talk to them at event.

The campaign will continue in 2012 in parallel with child welfare and education sector reform, so all children can have an opportunity to develop and reach their full potential in a more equitable Montenegro.

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