Unifeed

SPAIN / FC BARCELONA

The legendary football team Barcelona FC and UNICEF powered up their promise on Thursday to improve the lives of millions of children through sport and education. UNICEF recognizes that sport and play contributes to their physical development and can teach basic values and life skills like discipline, leadership, teamwork, fairness and respect for others. UNICEF
U120511g
Video Length
00:01:07
Production Date
Asset Language
Subject Topical
Geographic Subject
MAMS Id
U120511g
Description

STORY: SPAIN / FC BARCELONA
TRT: 1.07
SOURCE: UNICEF
RESTRICTIONS: NONE
LANGUAGE: ENGLISH / NATS

DATELINE: 10 MAY 2012, BARCELONA, SPAIN

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Shotlist

1. Various shots, Andre Lake playing around with children surrounding him
2. Various shots, children
3. Various shots, soccer player Marc Bartra with children
4. SOUNDBITE (English) Anthony Kake, Executive Director, UNICEF:
“Since we first signed our agreement back in 2006, Barça has supported UNICEF's humanitarian programs and aid programs around the world and improved the lives of millions of children.”
5. Various shots, Lake signing autographs
6. Various shots, Marc Bartra signing autographs
7. Group picture

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Storyline

In an event at the stadium of the legendary football team, Barcelona FC, the FC Barcelona Foundation and UNICEF yesterday (10 May) powered up their promise to improve the lives of millions of children through sport and education.

75 schoolchildren, Ramon Pont, Vice President of the FC Barcelona Foundation, Anthony Lake, the Executive Director of UNICEF, and Marc Bartra, FC Barcelona player met to discuss the importance of sport in children’s lives.

UNICEF recognizes the critical role of sport and physical play in children’s lives. Participation by young people in sport and play contributes to their physical development and can teach basic values and life skills, such as discipline, leadership, teamwork, fairness and respect for others. Sport and play can also help fight discrimination and the exclusion of marginalized groups, including children with disabilities.

Lake, said that since UNICEF and BFC first signed their agreement back in 2006, Barça had supported UNICEF's humanitarian programs and aid programs improving the lives of millions of children.

FCB contributes a total of Euro 1.5 million per year to support UNICEF’s work with the aim to reach millions of children in 16,000 schools in four countries: Brazil, China, Ghana and South Africa. Over 5,000 teachers and coaches are planned to be trained, and sport and sport values will be integrated in school programs. Schools will also be provided with sports supplies and improved infrastructure for physical education, sport and play programs.

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