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STORY: WFP / SHARE THE MEAL APP
TRT: 3:05
SOURCE: WFP
RESTRICTIONS: NONE
LANGUAGE: ENGLISH /NATS
DATELINE: 09 NOVEMBER 2015, BERLIN, GERMANY/JORDAN/FILE
09 NOVEMBER 2015, BERLIN, GERMANY
1. Med shot, girls using ShareTheMeal app
2. Close-up, iPhone
3. Med shot, man using iPhone
4. Close-up, iPhone
5. SOUNDBITE (English) Georg Bauer, Share The Meal user:
“It’s so easy and so simple and we have so many possibilities they don’t have, so it is just one pushing, just one thing, to push the button and you can help someone and that’s a good thing”
6. Full screen, 60 second animated Public Service Announcement (PSA) showing how ShareTheMeal works
7. SOUNDBITE (English) Sebastian Stricker, Share The Meal creator:
“We want to make it as easy as possible for people to do good, in essence. So think of the situation that you are having lunch or dinner and you may go through your emails or your news. There is a button and you can press the button and you share your food with a child that has nothing to eat. So practically speaking, you press the button. Fifty dollar cents go to the United Nations World Food Programme. With these 50 cents the UN can feed one child for one day and in the app we show you where the children are and what are our progress is towards ending hunger.”
8. Close-up, iPhone
9. SOUNDBITE (English) Sebastian Stricker, ShareTheMeal creator:
“We think this is so interesting because there are 20 times as many people that have a smart phone than hungry children, so if we can connect these two maybe we can significantly change something.”
FILE/ZAATARI REFUGEE CAMP, JORDAN
10. Wide shot, Zaatari Refugee camp
11. Wide shot, refugees in camp
12. Wide shot, little girl in camp
13. Wide shot, Syrian children playing
14. Wide shot, Elementary School in Zaatari Refugee camp for Syrian refugees
15. Wide shot, teacher at black board
16. Close-up, children receiving World Food Programme (WFP) date bars
17. Med shot, three children sitting at desk with WFP date bars
18. Med shot, children eating WFP date bars
19. Med shot, handing out WFP date bars to children
20. Med shot, four boys sitting at a desk
Smartphone users will now be able to help feed Syrian refugee children with a tap on their mobile phone thanks to the ShareTheMeal app, developed by the United Nations World Food Programme and launched in countries around the world.
The WFP launched the ShareTheMeal app today (12 Nov) worldwide. It was initially introduced in June, 2015 in Germany, Austria and Switzerland as a pilot programme. Thus far, 120,000 people have downloaded the app raising US $850,000 providing 1.7 million school meals to children in Lesotho, the app’s first fundraising target.
Georg Bauer. who is a ShareThe Meal app user said , “It’s so easy and so simple and we have so many possibilities they don’t have, so it is just one pushing, just one thing, to push the button and you can help someone and that’s a good thing”
The ShareTheMeal creator Sebastian Stricker explained, “We want to make it as easy as possible for people to do good, in essence. So think of the situation that you are having lunch or dinner and you may go through your emails or your news. There is a button and you can press the button and you share your food with a child that has nothing to eat. So practically speaking, you press the button. Fifty dollar cents go to the United Nations World Food Programme. With these 50 cents the UN can feed one child for one day and in the app we show you where the children are and what are our progress is towards ending hunger.”
Stricker added, “We think this is so interesting because there are 20 times as many people that have a smart phone than hungry children, so if we can connect these two maybe we can significantly change something.”
