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STORY: WORLD BANK/ ENVIRONMENT STRATEGY
TRT: 2.23
SOURCE: WORLD BANK
RESTRICTIONS: EMBARGOED UNTIL 5 JUNE 00:00 EST
LANGUAGE: ENGLISH/NATS
DATELINE: MAY 2012, WASHINGTON DC / FILE
FILE - 2012 BRAZIL
1. Pan right, city with forest in foreground
2. Wide shot, forest
MAY 2012, WASHINGTON DC
3. SOUNDBITE (English) Mary Barton-Dock, Director of Environment, World Bank:
“The new strategy is recognition that countries are now facing even greater environmental challenges. That we have succeeded in reducing poverty in many cases, but that reduction in poverty has not come with a reduction in environmental problems.”
FILE - 2011, ETHIOPIA
4. Med shot, girl weeding
5. Close up, man's face while planting
6. Close up, man's hands planting
7. Med shot, man and other farmers in field
FILE – 2010, MALI
8. Tilt down, from sky to solar panels
FILE – 2012, BRAZIL
9. Zoom out, waterfall in forest
FILE – 2011, KENYA
10. Med shot, women walking carrying stuff on heads
FILE – 2010, MALI
11. Tilt down, from light in ceiling to man with power tool
12. Close up, power tool sparking, kids in background
13. Close up, man with goggles working with power tool
14. Med shot, man with goggles, man spinning wheel in back
MAY 2012, WASHINGTON DC
15. SOUNBITE (English) Idah Pswarayi-Riddihough, Environment Sector Manager, Africa Region:
“The more integrated thinking of planning today, starting to implement now, but keeping an eye very much on the long term about what a good model city could look like, would really save a lot of money in the short term, but even more so in the long term.”
FILE – 2011, INDIA
16. Wide shot, city square with people, pigeons, buildings
17. Med shot, people disembarking from train
FILE, RECENT, OCEANS
18. Wide shot, aerial view of ocean and atoll
19. Wide shot, underwater shot of wave over coral
20. Wide shot, underwater shot fish in ocean
21. Med shot, dead fish being hauled up in boat
22. Close up, dead fish being moved on fishing boat
23. Wide shot, aerial view of small boat over coral in sea
24. Med shot, bird in waves near shore
FILE – 2012, BRAZIL
25. Wide shot, mountains and trees
FILE – 2010, MOROCCO
26. Med shot, two workers in power plant
27. Wide shot, outside of solar plant, workers and car in foreground
28. Med shot, workers walking, one with dolphin on shirt
MAY 2012, WASHINGTON DC
29. SOUNDBITE (English) Bill Bulmer, Director, Environment and Social Department, IFC, World Bank:
“The real drivers of any economy now is the private sector, so the private sector needs to be intimately involved, in addressing these issues, in order to achieve the sorts of results we are looking for in this strategy.”
FILE – 2012, MONGOLIA
30. Med shot, men sitting watching construction
31. Close up, man's face
32. Med shot, men walking through field
FILE - 2011, NEPAL
33. Med shot, World Bank workers talking with women
MAY 2012, WASHINGTON DC
34. SOUNDBITE (English) Idah Pswarayi-Riddihough, Environment Sector Manager, Africa Region:
“For a lot of the communities, I think perhaps if you talk to them about green, clean and resilient, they might not internalize it in the same way. But if you break it down, and you say to people, would you like to have clean water, would you like to be able to live in a city without pollution? There’s no doubt. Then it means a lot.”
FILE – 2011, NEPAL
35. Med shot, woman getting water from well
36. Close up, pouring water into container
FILE – 2010, NIGERIA
37. Wide shot, city street with crowds
38. Med shot, people getting on bus
FILE – 2011, INDIA
39. Wide shot, people walking on beach, city in background
The World Bank rolls out a new Environment Strategy this month that makes sustaining the environment a key part of the fight against poverty.
SOUNDBITE (English) Mary Barton-Dock, Director of Environment, World Bank:
“The new strategy is recognition that countries are now facing even greater environmental challenges. That we have succeeded in reducing poverty in many cases, but that reduction in poverty has not come with a reduction in environmental problems.”
The strategy's goal is simple; support development that is green, clean and resilient.
So the World Bank Group will help countries better manage their natural resources, encourage clean technologies, and assist communities coping with climate change.
This green and clean development includes programs that deliver energy to places far from traditional power grids. It may even be easier for developing countries to “grow green”.
SOUNBITE (English) Idah Pswarayi-Riddihough, Environment Sector Manager, Africa Region:
“The more integrated thinking of planning today, starting to implement now, but keeping an eye very much on the long term about what a good model city could look like, would really save a lot of money in the short term, but even more so in the long term.”
The green part of the program also includes a lot of blue.
Oceans are a major focus, as they provide food and jobs to people worldwide. So, reducing pollution and improving the management of fisheries are among the top priorities.
A major innovation of this strategy is to help governments put an actual monetary value on things such as clean oceans and healthy ecosystems.
Another key factor is to work with private companies as well as governments
SOUNDBITE (English) Bill Bulmer, Director, Environment and Social Department, IFC, World Bank:
“The real drivers of any economy now is the private sector, so the private sector needs to be intimately involved, in addressing these issues, in order to achieve the sorts of results we are looking for in this strategy.”
But the strategy’s real success relies on people embracing a new kind of development.
SOUNDBITE (English) Idah Pswarayi-Riddihough, Environment Sector Manager, Africa Region:
“For a lot of the communities, I think perhaps if you talk to them about green, clean and resilient, they might not internalize it in the same way. But if you break it down, and you say to people, would you like to have clean water, would you like to be able to live in a city without pollution? There’s no doubt. Then it means a lot.”
The new Environment Strategy is expected to shape the World Bank’s development work for many years to come.
